
The festivities are likely to begin on January 31 and they end with the traditional and eye-catching Lantern Festival on February 15. This year, the Chinese New Year begins on February 1 and celebrations can last up to 16 days, although only the first seven are considered a national holiday. Last year it was the year of the ox, and the qualities that emerge from this zodiac sign are diligence, strength, honesty, down-to-earth persistence, and wealth.


Learn why Tigers are courageous and active people who love a good challenge and adventure in life. This year, though, the tiger will be a water tiger, which signifies someone who has a strong sense of self-esteem and learning ability. The Tiger is the third of all zodiac animals. Whereas the last year of the tiger was back in 2010, this was a gold tiger. Each year is related to an animal sign, according to a 12-year-cycle. The 12 zodiac animals are, in order: Rat, Ox, Tiger, Rabbit, Dragon, Snake, Horse, Goat, Monkey, Rooster, Dog, and Pig. The tiger ranks third among the animals of the Chinese zodiac. The zodiac sign tiger is a symbol of strength, exorcising evils, and braveness, and many Chinese kids wear hats or shoes with a tiger image of for good luck. The year of 2022 will be known as the year of the tiger, which is known as the king of all beasts in the most populous country on Earth. The Chinese like to assign an animal to each year and 2022 will be no different, as it joins 20 as the most recent years associated with this particular creature.

The Chinese New Year, however, is its own separate celebration with traditions that are followed worldwide by all walks of life. The Prada Group is also contributing to the conservation of endangered Amur tiger by making a donation to Walking with Tiger and Leopard programme of China Green Foundation, that will share information of wildlife and biodiversity with the public by high-tech monitoring methods, and improve the awareness of tiger and leopard conservation by environmental education in order to create an “Eden of Big Cats” allowing tigers to live in harmony with humans.With 2022 rapidly approaching, we are all ready to leave 2021 in our rear-view mirrors and turn onto the highway of the new year. The students’ works will be judged by a special jury comprising the artists Liu Ye, Lu Yang and Goshka Macuga, and some will be chosen for use in a special project taking place throughout 2022.
LUNAR YEAR 2022 ANIMAL FREE
The artists have free rein to express themselves however they like using the languages of painting, design and sculpture.

The project Action in the Year of the Tiger is an invitation to all talented under-30s at art schools in China as well as international ones, to produce their own personal interpretation of the tiger. The result is a narrative built on gestures and direct, spontaneous interaction with the viewer. The images produced in partnership with photographer Liu Song, depict them her moving around an evocative red space. To raise awareness of its plight, Prada is celebrating the Lunar New Year with Action in the Year of the Tiger, a combined campaign and project dedicated to safeguarding this animal. Milan, 4 th January 2022 - According to the lunar calendar, 2022 is the year of the tiger: the largest animal in the cat family but also one of the species at greatest risk of extinction.
